SEO keyword research helps identify the searches potential customers use when looking for your products or services.
Start with Your Services
List the services you most want to promote and the questions customers commonly ask.
Consider Your Target Areas
For local businesses, geographical references such as Leicester, Hinckley, Lutterworth and Broughton Astley can help make website content relevant to the customers you want to reach.
Understand the Search
Consider whether someone is researching a subject, comparing suppliers or looking to make an enquiry.
Use Keywords Naturally
Include relevant terms in useful page content and clear headings, without repeating them unnecessarily.
Review Performance
Use available search data to understand which searches bring visitors to your website and where improvements may be needed.
Contact Web Designers Leicester to discuss keyword research and an SEO campaign tailored to your business.